Hey artists, is it time to kickstart engagement on your TikTok account? Take these 5 trending short form video ideas and see how many new people you can get your unique work in front of!
1. “Art Transformation” Trend: This trend involves showcasing a before-and-after transformation of your artwork. Start with a blank canvas or raw materials, and then reveal the finished piece through a quick transition. This type of video can captivate viewers by showing the progression of your artistic process.
2. “Art Supplies Haul” Trend: Hauls are an ever-popular content theme on TikTok, so let’s give it an artistic spin! Create a video in which you walk viewers through your a collection of art supplies- whether these are new items or your favorite most-used tools. If you’re totally digital, give viewers a tour of the software and tech you use instead!
3. “Artist Process” Trend: Give viewers a first-person perspective of your artistic process. Set up a camera to capture the full process of you creating a piece of work from start to finish. Show your hands at work, whether you’re sketching, painting, or working with any other medium. This provides an immersive experience for the audience and a simple way to draw in your ideal viewer.
4. “Creative Explanation” Trend: It’s time to add some emotion to your videos! Use a video of you in the process or stitch together clips of your final work and add on screen text that evokes a particular emotion for the user. Maybe you want to share what’s inspired your work, perhaps you have a special feeling you want to convey, or maybe you want to open up about what you’ve overcome to get to this point. Connect with your audience on a personal level with this simple video type.
5. “Art Challenge” Trend: Create your own art challenge or participate in existing challenges on TikTok and show you’re audience how you complete your piece. Design a challenge related to a specific theme, technique, or medium- and of course feel free to invite your viewers to participate as well and tag you. This can be as simple or complex as you want it to be (i.e “art in under 5 minutes” vs “creating a piece inspired by comments on my last TikTok).
It’s no secret that TikTok trends evolve quickly, so keep an eye on the platform and look for ways to put your artistic take on emerging trends. Most importantly, know that your unique art style will help you stand out and attract viewers who are a best fit for your TikTok audience!
Bonus Pro Tip: Make sure your TikTok bio is updated ASAP with the link to your Society6 shop so that any new viewers can easily purchase your work!